Sorry, These 6 Color Trends Simply Aren't Making It to 2025
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Welcome to your 2025 color download. Sorry to Pantone, but while its hue of the year—Mocha Mousse—is a pretty shade, we're going in a decidedly different direction with our trend reporting. If you want to know about what will really be hot in the fashion world, then you've come to the right place. After analyzing the spring/summer 2025 collections, we spotted key themes that we can already say with certainty will come to define the upcoming season and the year at large.
As with any fresh batch of trends that arrives, there will inevitably be a decline in several more that have served their time. Out with the old, and in with the new, right? While you should prepare to see a range of new-season shades like powder pink, martini olive green, and a neutral we're calling cashew milk, we should warn you that you may notice a decline in a few not-as-fresh colors too.
Ahead, discover the fashion color trends that are in for 2025 (they're the ones you'll see in every street style gallery during fashion month, stocked on every virtual shelf, and sported by all your in-the-know friends) and, consequently, the outdated hues we're officially phasing out.
While the runways this season offered plenty of bold colors to play with, designers were nearly unanimous in their preference for one neutral hue in particular. Meet cashew milk—a warm cream that’s not quite white but also not quite beige. This milky shade appeared in some of the season’s most elegant looks, including a satin pant set at Tove, airy organza at Khaite, and a gathered off-the-shoulder top at Brandon Maxwell. Regardless of silhouette, one thing is clear: This nutty tone is poised to be 2025’s It neutral. In fact, it’s already begun to eclipse camel as the go-to choice for achieving that quiet luxury vibe.
There's no denying the impact Barbie pink had on pop culture and fashion, but it's safe to say that 2025 marks the decline of the once highly sought-after hot-pink aesthetic. Instead, the pink we'll all be reaching for this year is, without a doubt, powder pink. This cool-toned alternative is a barely there wash of color that taps into the girlhood-coded aesthetic everyone is talking about on social media. Delicate fabrications like satin and organza are key themes for this shade, as seen on the Khaite and Carven runways, while sculptural silhouettes from Victoria Beckham and Alaïa further enhance the ethereal nature of this pretty pink.
We know—we're sad about this one too, but the overall mood that fashion is taking is one of subdued elegance. That means that baby blue is falling by the wayside. In its place is an emerging color we're calling inky midnight, a dark navy that verges on purple. Tory Burch did this fantastically with a swimsuit-inspired bodysuit and techy pants, but it popped up elsewhere in the collections at Prada, Max Mara, Tove, and Bally, prompting us to question whether blue really could be the new black. Alas, only time will tell!
Light yellow has been trending for a minute now, but 2025 is the year the color will reach true viral status. Instead of burnt orange, the first spring outfits will be defined by these lemon-tinged hues, especially in soft, romantic shapes like the looks from Chanel's and Toteme's runways.
Whenever we report on trends that are on their way out, it can feel like things are moving too quickly to keep pace. Here's a piece of trend news that should ease your mind: Burgundy is here to stay. Expect the rich hues that have been dominating all season to stay at the top, but this season, there will be a renewed focus cast on the shades at the deeper end of the spectrum, namely shades of Bordeaux and merlot that border on plum. Because of this, bright scarlet red won't be at the peak of the trend anymore. It isn't fully out, but the emphasis is shifting toward a much moodier direction.
One color we can say with 100% confidence won't be rearing its head in 2025 is neon green. The choke hold that neon green had on us all circa 2019 can't be denied, but by now, you shouldn't be surprised to read that the time for highlighter hues is over. We've entered the era of soft, subdued palettes. Now loading: Martini olive green, a muted emerald that's reminiscent of the Castelvetrano olive that comes submerged in a dirty martini. Gucci's fall/winter 2024 collection is where we first glimpsed the color, and it's only grown stronger in the spring/summer 2025 collections, where more designers joined Gucci in backing the new hue. Since it pairs so well with black, white, beige, and gray, it's set to be one of the most wearable colors of the whole season.
This story was published at an earlier date and has since been updated.
Anna is an NYC-based senior fashion editor who has been a member of the Who What Wear team for over seven years, having begun her career in L.A. at brands like Michael Kors and A.L.C. As an editor, she has earned a reputation for her coverage of breaking trends, emerging brands, luxury shopping curations, fashion features, and more. Anna has penned a number Who What Wear cover interviews, including Megan Fox, Julia Garner, and Lilly Collins. She also leads the site’s emerging travel vertical that highlights all things travel and lifestyle through a fashion-person lens.
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